Cookie Policy
Last updated: April 2026
This Cookie Policy explains how Modem Intelligence Ltd (“Modem”, “we”, “us”) uses cookies and similar technologies on thinkmodem.com in accordance with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember information about your visit.
Cookies we use
Strictly necessary cookies
These are required for the website to function and cannot be switched off. They do not store personally identifiable information.
| Cookie | Purpose | Duration |
|---|---|---|
cc_cookie | Stores your cookie consent preferences | 6 months |
Analytics cookies
These are only set after you give consent. They help us understand how visitors interact with the site so we can improve it.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics 4 | Distinguishes unique users | 13 months |
_ga_* | Google Analytics 4 | Maintains session state | 13 months |
Google Analytics data is processed in accordance with Google’s privacy policy. We have enabled IP anonymisation.
Managing your preferences
You can change your cookie preferences at any time by clicking “Manage preferences” in the cookie banner, or by clearing your cookies in your browser settings.
To opt out of Google Analytics across all sites, you can use the Google Analytics opt-out browser add-on.
Contact
For questions about this policy, contact us at hello@thinkmodem.com.
Modem Intelligence Ltd · London, United Kingdom